February 08, 2018
Introducing, Faithfull The Brand

We are excited to announce, Faithfull The Brand is now available at Salt Living. Our first drop from their Spring 2018 Campaign, A Place in the Sun is now available in store and online.

Each Faithfull garment is carefully designed, sourced and produced in Bali, Indonesia, by using handmade techniques such as hand-dying and hand printing.

Many of Faithfull's prints are inspired by findings in vintage markets & along their travels. Each print is unique and therefore shares a special story from the garment's history and country of origin. In this way, travel also plays a role in the patterns, when either discovers a rare and beautiful print oversees or in an exotic, unexpected location. They also work closely with print designers to create a print that reflects the story that they are creating for the season.

Click to Shop Faithfull The Brand

 

 

We take a closer look at Faithfull's story and design process: 

'Each Faithfull garment is carefully designed, sourced and produced in Bali, Indonesia, by using handmade techniques such as hand-dying and hand-printing.

Many of Faithfull’s prints are inspired by findings in vintage markets & along their travels. Each print is unique and therefore shares a special story from the garment’s history and country of origin. In this way, travel also plays a role in the patterns, when either discovers a rare and beautiful print oversees or in an exotic, unexpected location. They also work closely with print designers to create a print that reflects the story that they are creating for the season.

 

Faithfull The Brand | Womenswear | Salt Living

 

The production of each Faithfull garment is a special process. Produced entirely in Bali, we maintain close relationships with all of our factories and employees, having worked directly with these factories for almost a decade.

Years ago, it was a small husband and wife team with 3 sewing machines, however as orders for Faithfull grew, the factory has been able to scale. Now, this husband and wife duo employ a large team and continue to grow with the brand.

Faithfull have also continued to find small family run factories and work together with helping them grow to medium size businesses.

 

Faithfull The Brand | Womenswear | Salt Living

 

Much of this production is a family run business. The staff knows each other and have learned to cut, sew, etc from the same family or village. Many of the sewing teams are husband and wife duos as well, who are welcome to take pieces home to sew so that they can work & take care of their families at the same time.

We visit weekly to work on fittings for new collections and check on production. They have also worked with their printing factories for over 7 years now and have grown from being one table at a printing factory to now taking over a whole factory.  

 

Faithfull The Brand | Womenswear | Salt Living


Utilising local resources and talent is imbedded in the moral compass of the Faithfull brand. As the brand continues to scale, the hope is that it continues to help local factories grow and support the community and island’s economy from within. In many ways the beautiful magic of Bali runs through each Faithfull piece, making each garment truly special and unique.'

Words taken from www.au.faithfullthebrand.com

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